Headlines that Write Themselves

Yum Brands, the parent company of Taco Bell and Pizza Hut has signed on as the sponsor for the Kentucky Derby, which will, for the next five years, be knows as The Kentucky Derby, Presented by Yum Brands. Now, a fast food conglomerate sponsoring a horse race is just asking for some distasteful jokes. A fast food conglomerate named "Yum," now, that's even worse. When you add in that Yum Brands also owns KFC, I think we'll just be phoning in the Kentucky Fried Derby jokes for the next half decade.